Let’s face it… starting a network marketing business can be overwhelming.
Everyone has advice. Everyone has a strategy. And everyone seems to think their way is the best way.
Post on Facebook. Make videos. Build an email list. Buy traffic. Talk to more people. Follow up.
Heck, where do you even start?
And what happens when you’re doing all these things and still not seeing the results you hoped for?
I’ve been there.
My Network Marketing Journey Started Back in 2011
I got my start in network marketing with Pure Romance back in 2011.
I stayed with it until around 2018, when I went through a divorce and stepped away from the business.
About two years ago, I decided to give network marketing another go.
And you know what?
I realized just how much I’d missed it.
Not just the business itself, but working with a team, training people, sharing ideas, and helping others learn and grow.
That was always one of my favorite parts.
Of course, coming back also reminded me that network marketing isn’t always easy.
There’s a lot to learn, and sometimes it feels like you’re spinning your wheels.
But I’ve also learned a few things along the way that I wish I’d understood sooner.
Where Do You Start in Network Marketing?
If you’re brand new to network marketing, my biggest piece of advice is to keep things simple.
You don’t need every marketing tool out there.
You don’t need to join every opportunity that comes along.
And you definitely don’t need to master ten different marketing strategies at once.
Start with these five things.
1. Understand What You’re Promoting
Before you worry about getting leads or making sales, make sure you understand your products, services, or opportunity.
Who is it for?
What problem does it solve?
Why would someone want it?
And what does it actually cost?
If you can’t explain what you’re offering in a simple conversation, spend a little more time learning about it.
2. Learn How to Get People to See Your Offer
This is a big one.
You can have a great product, a great company, and a great compensation plan.
But if nobody sees your offer, how is anyone supposed to know about it?
That’s where traffic comes in.
You can use free methods like social media, blogging, and participating in online communities.
Or you can explore paid advertising and other traffic sources.
Personally, I’ve become much more interested in learning how traffic works and how to get my offers in front of people who might actually be interested.
But remember, traffic alone doesn’t guarantee sales.
You still need the right audience, a good offer, and a way to follow up.
3. Stop Trying to Do Everything
This is something I still have to remind myself.
It’s so easy to get distracted by the next tool, the next opportunity, or the next marketing strategy.
Before you know it, you’re working on five different things and not making much progress with any of them.
I’ve joined more companies than I’d like to admit, and I’ve learned a few lessons from that. I shared more about it in Struggling in Network Marketing? Why I Stopped Chasing the Next Opportunity.
Pick one or two things to focus on.
Give them a fair chance.
Pay attention to what’s working and what isn’t.
And don’t be afraid to make adjustments along the way.
4. Learn to Follow Up
Here’s something I wish I’d taken seriously years ago.
When I first started network marketing, I wanted nothing to do with building an email list.
And following up? Forget it!
Looking back, I can see how much I was missing.
These days, I’m building my email list, learning more about marketing, and actually putting systems in place.
Because getting someone to look at your offer is only the beginning.
People are busy. They get distracted. Sometimes they’re interested but aren’t ready to make a decision.
Following up gives you a chance to stay connected without constantly chasing people down.
Of course, you also need new people coming into your business. That’s why I wrote Why Fresh Leads Matter More Than You Think.
5. Find People Who Will Hold You Accountable
This might be one of the most overlooked parts of building a network marketing business.
And it’s something that’s become really important to me.
Every Monday, we have our weekly mastermind.
We’re a group of network marketers who share ideas, work together, and hold each other accountable.
And let me tell you… accountability goes a LONG way!
I look forward to these meetings every week.
Because let’s face it… sometimes it’s hard to stay on track, especially when things aren’t happening as fast as we’d like.
And nights like these remind me that even when it doesn’t feel like much is happening, the little things we’re doing now can make a big difference down the road.
Of course, consistency doesn’t mean blindly doing the same thing forever.
Sometimes you need to change what you’re doing.
But having people around you who encourage you, challenge you, and help you stay focused can make a huge difference.
What If You’re Feeling Overwhelmed With Network Marketing?
First, stop thinking you need to figure everything out today.
You don’t.
Ask yourself three questions:
- What’s the ONE thing I should be focusing on right now?
- Am I spending my time on things that could actually help my business grow?
- Do I have people I can turn to when I get stuck?
Sometimes the problem isn’t that you’re not working hard enough.
It’s that you’re trying to do too many things at once.
And sometimes you just need someone to help you sort through it all.
Who Can I Talk to About Growing My Network Marketing Business?
This is a question I wish more people would ask.
Because trying to build an online business completely on your own can get frustrating.
Maybe your sponsor is helpful. Maybe they’re not.
Maybe you’ve joined a company and feel like everybody disappeared after you signed up.
Or maybe you just want to connect with other people who understand what you’re trying to accomplish.
That’s where finding the right community can help.
Look for people who are willing to share ideas, answer questions, and talk about what’s actually working.
Not just people trying to sell you something.
You want people who understand that building a business takes time, effort, and a willingness to keep learning.
And if talking to people about your business feels awkward, I shared one of the best lessons I learned years ago in How to Talk to People in Network Marketing (Without Being Awkward).
Looking for a Network Marketing Community for Beginners?
One of the things I missed most when I stepped away from network marketing was helping other people learn and grow.
And that’s a big part of why I’ve started a Skool community for beginning network marketers.
I want it to be a place where people can learn about traffic, finding leads, marketing tools, and building an online business without feeling completely overwhelmed.
I’m still working on making it better, and I’d genuinely love your feedback.
What’s helpful? What’s missing? What would you like to learn more about?
Whether you’re brand new or you’ve been around for a while and feel like you’re spinning your wheels, I’d love for you to come check it out.
[Come join my network marketing community on Skool!]
And if you join, introduce yourself! I’d love to hear what you’re working on and what you’re struggling with.
Frequently Asked Questions About Network Marketing for Beginners
How do I start network marketing with no experience?
Start by understanding your company’s products or services and learning who your ideal customers are. Choose one way to connect with interested people, learn how to follow up, and focus on building relationships rather than trying to master everything at once.
What should I do if I’m overwhelmed with network marketing?
Simplify your approach. Pick one or two priorities, make a realistic weekly plan, and find someone who can help keep you accountable. You don’t have to do everything at once.
How do I find customers for my network marketing business?
You can find potential customers through social media, helpful content, online communities, referrals, and paid traffic. Focus on reaching people who may genuinely benefit from what you’re offering rather than pitching everyone you know.
One thing I’ve learned is that getting clicks isn’t the same as getting the right people to see your offer. I’ve talked more about this in my article, Why Quality Website Traffic Matters for Your Online Business.
Do I need to talk to friends and family to succeed in network marketing?
No. While personal connections can be one way to find customers, you can also learn to attract interested people online through content, traffic, and relationship-building.
You don’t have to chase everyone you know. I’ve written more about other ways to approach it in How to Build a Network Marketing Business Without Chasing Friends and Family.
Where can I get help growing my network marketing business?
Start with your company’s training resources, experienced team members, mentors, or online communities where you can ask questions and share ideas.
You can also [join my beginner network marketing community on Skool] if you’re looking for a place to learn and connect.
One Last Thing…
If there’s one thing I’ve learned since starting network marketing back in 2011, it’s that you don’t have to have everything figured out.
I’m still learning.
I’m still trying different things.
And I’m still figuring out what works best for me.
But I’m also a lot more focused on building something I can stick with instead of constantly starting over.
So if you’re new to network marketing, feeling overwhelmed, or just wondering what you should be doing next…
Keep learning. Keep showing up. And find people who will help you stay accountable.
Sometimes we all need that reminder. ♥
~ Laura S